MolTom Boutique Project

(2021-2022)

Molly Thomas of MolTom boutique was searching for a designer to redo her site in 2021. She was an easy breezy web design client! She knew exactly what she wanted and already commissioned full guidelines for her brand identity, which made my job much easier. She was looking to make the switch to Shopify CMS for easier online stocking options, so I was tasked with creating a happy corner of the internet for Molly’s online boutique.

She wanted to upgrade her site with new functionality and a seamless UX from click to cart. Clean design features were a hallmark of this project. She aimed to dress her site in a more professional look, if you will. By launch day, Molly already had new followers from the site preview and sales increased considerably with thousands in sales in the first few weeks. She used this site version for the year and we were set to do a redesign but had to put it on hold.